Melissa Ben-Ishay turned a firing into a cupcake empire, proving that sometimes, chaos IS a ladder... made of frosting!
Melissa Ben-Ishay turned a firing into a cupcake empire, proving that sometimes, chaos IS a ladder... made of frosting!

Fired? More Like Fueling the Fire!

Okay so get this! Some lady named Melissa got canned from her job. BOOOORING! But hold your horses Powder monkeys 'cause this ain't no sob story. Turns out being tossed out like a dud grenade was the BEST. THING. EVER! She went to her bro and he was all like 'Hey your cupcakes are kinda awesome. Let's sell 'em!' And bam! Baked by Melissa was born. I mean who needs permission when you've got sprinkles and a dream? It's like I always say 'Rules are made to be broken... like buildings! Or people! Heh heh…'

Subway Sweets and Tie Dye Treats

Back in the day this chick was lugging cupcakes all over New York City. Can you imagine?! I'd probably rig up a rocket launcher to deliver 'em faster. But hey she was all about that personal touch delivering tie dye cupcakes from a cardboard deli box! She cold called caterers from her bedroom she did everything from her apartment's kitchen. I give her props for the crazy dedication! Who needs sleep when you can have sugar rushes and the sweet smell of world domination?

Cafe Savior!

Then some cafe owner who was clearly as smart as a bomb saw her tiny cakes and was like 'Dude let's make a deal!' He gave her space in his commercial kitchen in exchange for cupcakes. Smart move cupcake breath! Soon lines were forming around the block. A year later she opened her second location in Union Square and that's the moment she realized she would be a billionaire probably...

TikTok Takeover!

Fast forward to now and this cupcake craze is a global business with like a million locations. And get this she blew up TikTok with a salad recipe?! What?! Even Cardi B and Lizzo were chowing down! Who knew healthy food could be so... explosive?! She gave me a run for my money! She ended up on the Today Show. Seriously her "green goddess" ranch recipe got almost two million views! She probably had to hire more people to count that high! Her empire is now a cookbook so she could move beyond cupcakes.

Girl Power or Powder Power?!

Okay so apparently it's harder for chicks to get funding for businesses. Like duh! Everyone knows the system's rigged! But Melissa said that she lacked the confidence to become the CEO of her company. I get it I would've blown the building down! But she did become the CEO. Now she's telling everyone to show up every day and create quality content. She also likes to eat healthy ingredients.

Embrace the Boom!

This Melissa lady loves stepping outside her comfort zone and putting out fires. "That's when we learn and grow the most," she says. I mean she sounds almost as crazy as me! Okay not quite. But still she's got the right idea. Sometimes you just gotta embrace the chaos and make it your own boom! And if that means building an empire one tiny cupcake at a time then so be it! Just don't forget the sprinkles!


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