Shares of Labubu-maker Pop Mart are tumbling as state media calls for regulation of 'blind box' toys, and Master Chief gives his two cents.
Shares of Labubu-maker Pop Mart are tumbling as state media calls for regulation of 'blind box' toys, and Master Chief gives his two cents.

Wake Me When You Need Me...To Buy Stocks?

Alright Spartans listen up. Seems like Pop Mart those folks selling the 'blind box' toys – think of them as loot crates in real life minus the plasma grenades – are facing some turbulence. Their stock is taking a dive faster than a Banshee with a Fuel Rod Cannon up its exhaust port. Why? Because the Chinese government is eyeing them like a Grunt eyes a sleeping Elite. Apparently buying mystery boxes full of elf like figurines is now a matter of national importance. Go figure.

Loot Crates IRL: A Covenant Conspiracy?

The People's Daily – basically the CCP's loudspeaker – is calling for stricter regulations. No mention of Pop Mart by name but we all know who they're talking about. It's like when the Covenant said they just wanted 'religious artifacts' on Reach. We all knew they were after something bigger. And China's customs agency? They're playing whack a mole with Labubu knockoffs. It's a full blown war on cute collectible plastic. I didn't sign up for this. Where's Cortana when you need her to hack the Ministry of Commerce?

From Hero to Zero: The Stock Plunge

Pop Mart's shares are sliding faster than a Warthog on ice. Down over 13% this week alone. Ouch. Even Morgan Stanley – those number crunching Elites in suits – dropped them like a hot potato from their 'focus list'. They replaced them with an insurance company. Insurance? Now that’s something even *I* need after all these near death experiences. Maybe they know something we don't. Maybe the Flood are investing in actuarial science.

A Labubu Walks Into a Bar...

This Labubu craze is spreading faster than the Flood. New York Magazine and The New York Times are talking about it. I didn’t even know those publications existed until Cortana showed me on the ship's data network. Apparently a four foot tall Labubu sold for $170,000. $170,000! That's enough to buy a whole fleet of Warthogs. Priorities people. Priorities. Though I gotta admit a Labubu themed Pelican would be kinda cool.

Luck or Skill? Ask a Grunt

Some experts say Pop Mart is just 'lucky'. Like finding a fully loaded Rocket Launcher in a supply crate. But they're also tapping into the adult toy market. Which I guess explains why I keep finding requests for 'Master Chief' action figures with 'realistic battle damage'. I'm a soldier not a doll! Although a miniature Cortana figure *would* be a nice addition to the cockpit of my Longsword.

Overseas Sales: The Great Journey?

Pop Mart's overseas sales are booming. They've already surpassed their *total* sales from 2021. That's like Halo Infinite numbers! It seems like everyone wants a piece of the plastic elf action. But will it last? Or will the regulations crush them like a Wraith crushing a Marine squad? Only time will tell. For now I'm sticking with my trusty MA40 Assault Rifle. Never lets me down. Unlike some stock picks...


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