Yo Adrian! Streaming Knocks Out Cable and Broadcast in a TV TKO!

It Ain't About How Hard You Can Hit...

Yo Adrian you ain't gonna believe this! Streaming that scrappy upstart finally did it! It went the distance and knocked out cable and broadcast TV. Nielsen those number crunchers just dropped a report sayin' that in May streaming grabbed 44.8% of all TV eyeballs. Cable and broadcast? They were down for the count at 44.2%. It's like me fightin' Apollo Creed all over again only this time the little guy won see? I guess all those times I was watchin' cartoons on my phone with Little Marie I was part of somethin' big! It's like I always tell her 'It ain't about how hard you can hit but about how hard you can get hit and keep moving forward!'

Gonna Fly Now... Straight to Streaming!

Four years ago when these Nielsen guys started keepin' score streaming was just a contender. Now? It's champ! Up 71% while cable and broadcast are lookin' like they went 15 rounds with Clubber Lang – down 21% and 39% respectively. That Brian Fuhrer fella from Nielsen says it's because of free streaming YouTube and these old media companies finally wakin' up and smellin' the coffee. They're all chasin' after us streaming centric folks see? It's like runnin' up those steps you know? Gotta keep movin' forward even when your lungs are burnin'!

Yo YouTube! You're Doin' Great!

Back in the day you barely saw any streaming platforms breaking one percent but Now we got 11 streaming services hitting that goal! You know YouTube's been pumpin' iron lately. They ain't just uploadin' silly videos anymore. They got everything on there! News movies cats playin' pianos the works! YouTube's main gig (not countin' YouTube TV) is up 120% since 2021! 12.5% of TV viewin' in May! That's huge! More than any other streamer and it ain't just a fluke it's been going up for four months. Even Disney's gettin' in on it. They know YouTube is a real contender in the game.

Hulu Peacock Paramount Plus? They're All Contenders

These old school media companies are finally gettin' smart. They ain't just fightin' streaming they're joinin' it! Hulu Paramount+ Peacock – they're all tryin' to work *with* regular TV not *against* it. Like the Super Bowl bein' on both regular TV and Tubi! Smart see? Even this Versant company is takin' over NBCUniversal from Comcast! That's like Apollo givin' me his keys. It means respect Adrian respect!

Netflix: The Italian Stallion of Streaming

Netflix though? They're still the heavyweight champ when it comes to payin' to watch. They went up 27% over four years! They're like me in my prime takin' on all comers. But don't count out those free channels like Pluto TV Roku Channel and Tubi. They're like the scrappy neighborhood fighters. They got nothin' to lose and they're comin' for ya. Those 3 make up 5.7% of viewing which is more than any normal TV channel. They may be upstarts but they're movin' up.

It Ain't Over 'Til It's Over!

Now this Nielsen guy says this might not happen every month especially when football season kicks off cause you know everyone will be watching that. But they think streaming's gonna be number one for good eventually. So I guess it's like I always say: 'It ain't over 'til it's over!' And right now streaming's standin' tall like me after beatin' Drago! Yo Adrian we did it! We went the distance!