Nike's Force Weak? Earnings Rise From The Ashes, They Do!

A Surprise It Was!

Hmm a quarterly report from Nike we have. Earnings per share 14 cents it is. Analysts surprised they were! Estimated only 13 cents they did. Revenue $11.10 billion a surprise also! $10.72 billion expected by the analysts. Strong with the Force their estimates were not hmm? Much to learn they still have.

The Dark Side Sales Felt It!

But alas the Dark Side clouds even the best Jedi. Sales they have fallen! Down 12% they are. $11.10 billion the sales are. Last year $12.61 billion it was. Net income a sharper decline! $211 million this year. $1.5 billion last year. Fear leads to anger anger leads to hate hate… leads to lower profits hmm? Control emotions they must!

Turnaround They Seek

A turnaround Nike seeks. "Largest financial impact," says Matt Friend the finance chief. Headwinds moderating he hopes. Confident he is in navigating this "dynamic and uncertain environment". Strong in the Force he must be. Concentrate all his fire on the target Nike must.

Control They Must Learn To!

Control what they can Nike must! Like a Jedi they must be. Focus on the present not on the past hmm? The future uncertain it is. But the past we must learn from. Fear is the path to the dark side. Fear leads to anger. Anger leads to hate. Hate leads to suffering. Be mindful of your thoughts Anakin...er Nike! Or else it will be suffering!

Breaking News This Is!

Breaking news this is! Update we will. Patience you must have. Hmmm like waiting for the next Star Wars movie it is. Much anticipation but worth the wait it hopefully will be.

May The Force Be With Their Profits

So Nike rises falls and seeks balance much like the Force itself. Whether they succeed or fail we shall see. But remember "Do. Or do not. There is no try." And may the Force be with their profits... for the Galaxy's sake!