Novak Djokovic serves up some winning strategies to craft email openers that smash through the noise and connect with recipients, proving that in the game of communication, the first serve matters.
Novak Djokovic serves up some winning strategies to craft email openers that smash through the noise and connect with recipients, proving that in the game of communication, the first serve matters.

Why 'Hope You're Well' is a Double Fault

Alright folks Novak here! You know I'm all about precision power and that *never give up* attitude right? But even I have my limits and one of them is the soul crushing email opener: "Hope you're well." It's like hitting a serve into the net – predictable lifeless and utterly forgettable. Lorraine K. Lee the author of "Unforgettable Presence," gets it. This phrase is the email equivalent of autopilot small talk. I mean are you REALLY hoping I'm well or are you just filling space before asking for a favor? Be direct. Be present. Be…Djokovic!

Avoid These Unforced Errors

Look I get it. Sometimes you're just trying to be polite. But in the high stakes game of email politeness can be a weakness. Avoid these common traps: * **Autopilot Language:** If your opener could be used in any email to anyone it's a no go. Generic is the enemy of greatness. * **Abrupt Asks:** Don't just jump in with a demand. Build a connection first. Remember even I have to warm up before a match. * **Empty Enthusiasm:** "Happy Monday!"… unless you're bringing the energy with a personal touch it's just filler. 'I tried X activity and had so much fun' this is the energy we need!

Serve Up Something Fresh: Strategies for a Killer Opener

So what's the secret to crafting an email opener that's as powerful as one of my serves? It's all about being human specific and intentional. Remember I didn't become world number one by being generic! I train I focus and I bring my A game every time. Your emails should be no different. As Lorraine says how you start will influence what comes next.

Leverage Shared Experiences: The Drop Shot of Connection

Remember that time we both got stuck in that ridiculously long security line at the airport? Or that conference where the projector broke down mid presentation? Use those shared moments! It shows you were paying attention and it creates an instant connection. Try something like 'Great chatting a few months back at the [X conference or event].' It's like hitting a perfect drop shot – unexpected and effective. Show energy and let people know you're excited!

Acknowledge Timing: The Strategic Timeout

Life gets hectic I know. Between tournaments training and dodging crazy conspiracy theories my schedule is insane! If you're reaching out during a busy time acknowledge it. Don't pretend like everything is sunshine and rainbows. Try 'I know it's a busy season for you; I wanted to make sure this opportunity didn't get missed.' It shows you're considerate and respectful of their time. This shows you're not just blindly sending emails into the abyss. Be aware of your surrounding be the eagle!

Make it About Them: The Ultimate Power Play

People love to talk about themselves it's human nature. Use that to your advantage! Congratulate them on a recent achievement or compliment their work. Try 'Congrats on the recent launch! If it's helpful I'd be happy to share what I thought worked really well so you can replicate it for future launches.' It shows you value their contributions and it opens the door for a meaningful conversation. Now go out there and ace those emails! And remember always believe in yourself… and maybe avoid gluten.


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