From Snack Bars to Longevity: MJ on Billionaires Playing the Investment Game

I'm Back... In the Investment Game?

Alright folks MJ here. I hear these guys who struck gold with snacks are now playing in the big leagues of investment. Daniel Lubetzky the Kind bar guy sold his stake to Mars and now he's out there investing in fitness chains and healthcare. Smart move I guess. You gotta diversify right? It’s like having more than just a fadeaway in your arsenal. You can't win championships with just one move!

Beyond the Buzzer Beater Brands

This whole family office thing is getting bigger than a Shaq sized shoe. Apparently there are over 100 of these offices built on food and drink fortunes. They're not just sticking to what they know. Peter Rahal the RXBar dude is throwing cash at X (Twitter) and biodegradable packaging. Talk about a layup! I guess once you’ve dominated the snack game you gotta find new challenges. It's like me trying baseball... well maybe not that far!

Hot Pockets to Hot Properties

Paul Merage the Hot Pockets king sold his empire and now owns half of the real estate in the U.S. and Israel. Hot Pockets to hot properties—I like that! These guys are building empires faster than I could dunk back in '88. It’s all about finding the next big thing whether it's filling bellies or building skyscrapers.

The Longevity Layup

Lubetzky’s team at Camino Partners says investing in longevity is a 'natural evolution.' Consumer health starts with education then availability like Barry's fitness chain. Elle Lanning the president of Camino seems to have it figured out. It’s all about riding that second wave of health consciousness folks. You gotta stay ahead of the curve just like I always did on the court. Remember 'Talent wins games but teamwork and intelligence win championships.'

Knowing When to Pass... or Cut a Product

They're not just throwing money at startups anymore. Camino wants proven businesses the ones already making at least $20 million in revenue. And here's the kicker: Lubetzky doesn’t like cutting his losses on struggling companies because they're 'living organisms.' That’s where Lanning steps in to make the tough calls. See even the best players need a good coach. You can’t be afraid to say 'Next product next play!' It's like Phil Jackson always told us 'The strength of the team is each individual member. The strength of each member is the team.'

Knowing What You Don't Know

When it comes to stuff like aerospace and deep tech Camino calls in the experts. Smart move. Even I know when to pass the ball to Pippen. Lanning said it best: 'We know what we know and we know what we don't know.' That’s the key to success whether you’re sinking a game winning shot or making a billion dollar investment. In the words of yours truly 'Just play. Have fun. Enjoy the game.' Even if the game is high stakes investing.