Apple's Former Design Guru Teams Up with OpenAI: Is This the End of the iPhone Era?

Clean Your Room Apple!

Alright let's get one thing straight. Jony Ive the man who made Apple products so sleek you could practically shave with them has jumped ship. He's hooked up with OpenAI the purveyors of digital gods like ChatGPT. Now I’m not one to panic – chaos is a ladder after all – but this smells like a rearrangement of the furniture in the Valley of Silicon. And when the furniture moves you best be prepared to clean your room metaphorically speaking of course.

The Gadget Apocalypse is Nigh!

The article suggests that smart AI assistants could overthrow the existing gadget hierarchy making our beloved iPhones and laptops relics of the past. Eddy Cue bless his heart even said AI devices could replace the iPhone within 10 years. 'Crazy as that sounds,' he says. Well Eddy maybe you should start considering the words you're saying a bit more carefully bucko! Perhaps he’s not articulating himself very well. This is not a suggestion that things are going to be just fine. Pay attention!

Siri You Need to Sort Yourself Out!

Apple’s Siri that digital assistant who still struggles to understand a simple request for 'directions to the nearest bookstore' is lagging behind the conversational finesse of ChatGPT and Google's Gemini. It's like comparing a rusty bucket to a Swiss Army knife. They delayed one of the core features ChatGPT integration and this is not a good sign not at all! Apple needs to pull itself together before it gets buried under the weight of its own hubris. Perhaps there is some malevolence at play here!

Wake Up Apple You're Not the Only Player!

This partnership between Ive and OpenAI should serve as a 'wake up call' for Apple. Their former design guru is now working with a company that’s growing faster than a weed in fertile soil. They're building products that could threaten Apple's position at the top of the hardware heap. 'We are literally on the brink of a new generation of technology that can make us our better selves,' Ive proclaims. Is this true? Are you sure?

The Start Up Graveyard: Lessons Learned

The article mentions a few startups that tried to create AI powered devices and failed miserably. Humane with their $700 pin projector bit the dust and the Rabbit R1 received dreadful reviews. As Ive himself put it they were 'bad products'. This is a good reminder that simply throwing technology at a problem doesn't guarantee success. You need a vision a purpose and dare I say it a bit of meaning in your pursuit.

Meta's Glasses and Google's Prototypes: The Future is Here?

Meta's Ray Ban smart glasses are selling surprisingly well and Google is developing new AI models and smartglasses prototypes. The competition is heating up and Apple can't afford to rest on its laurels. Google's Gemini is even threatening to go into 'agent mode'. The marketplace of ideas is Darwinian and only the fittest survive. So get your act together Apple. It's time to take responsibility.